Australians visitor arrivals in Taiwan jump 42.71%

Australian visitor numbers to Taiwan have rounded off the first quarter of 2013 in strong form with more than 9,000 visiting the destination In March.

Figures released this week by the Taiwan Tourism Bureau show the 9,389 total recorded for the month represents a 42.71 per cent increase over the 6,579 figure recorded for the same period in 2012.

The national tourist office’s Australian representative, PMA Communications Group (PMACG) described the March result as “a very solid build” on the Australian visitor arrival figures achieved in January and February.

PMACG managing director, Clint McCarthy said the increase in both visitor arrivals and the destination’s profile on the local scene can be directly attributed to the ongoing efforts the company is going to in order keep Taiwan top of mind with both the travelling public and the travel industry.

“This increase in activity has been further exacerbated by both China Airlines, and Eva Airways which are heavily their direct flights and several other Asia-based airlines which are adding Taiwan as add-on extensions to their home product,” Mr McCarthy said.

More than 759,200 foreign nationals visited Taiwan in March bringing the destination’s Q1 tally to more than 1.85 million.

This represents a 10.72 per cent increase over the 1.67 million figure achieved for the same three month period in 2012 and keeps Taiwan well on track in its aspirations to top the seven-million plus record visitor arrivals recorded for 2012.

(Date: 24 March 2013, Taiwan Tourism Bureau, Australia)


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